FRESH LIFE MAGAZINE

A fold-out poster magazine distributed in every HelloFresh customers' box each month with a print run of 200,000.
I conceptualized and developed the layout format and am currently responsible for the art direction, design, and illustration of each issue.

 
 

Issue 4 (RED)

Partnership with (RED) to create a narrative
behind a special donation promotion.

Photographer: Tara Donne
Prop Stylist: Stephanie Yeh
Food Stylist: Monica Pierini

 
 

Issue 6 Grilling

Summer magazine featuring HelloFresh chef Nate and his story
of learning to love barbecue whilst growing up in NYC.

Photographer: Tara Donne
Prop Stylist: Stephanie Yeh
Food Stylist: Monica Pierini

 
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Issue 8 Family Plan

This issue has a little game of I Spy within the photo. How many  veggies can you find amongst the toys?

Photographer: Tara Donne        Prop Stylist: Stephanie Yeh        Food Stylist: Monica Pierini